Strategic Planning


Marketing strategy soup to nuts

To operate effectively, a business needs a strategy. The same is true in marketing. Bold Stroke has been involved in large-scale product strategy development, fully integrated marketing planning (incorporating web-based, print, telemarketing, and other vehicles) and management of marketing programs. We can perform basic research to determine the state of the market, and work with analysts and the press to influence the customer's perception of your business. When working with clients, we begin by understanding the objective, inhibitors to success and key players. We then work with these players to develop and execute a winning strategy.

Fully Integrated Marketing PLanning
We can help you define and detail your marketing plan. Once a strategy is in place, we can execute. We have created hundreds of white papers, articles and case studies, advertising (banners, search terms), social updates (ezines, flashes, tweets, posts, profiles), promotional email, web landing pages and content.
loyalty programs and customer care
If you want to reward customers for long-term loyalty or incremental purchases, we can build and execute the program for you. These programs run the gamut from simple points-based promotions (buy 5 get 1 free) to exclusive clubs and benefits.
coaching and facilitation
Sometimes our clients need an outsider to keep a meeting on track and to ensure everyone has an opportunity to contribute. Other times, clients need an independent source of guidance or someone to bounce ideas against. We have experience in both.

testimonials

What our customers say
  • Bold Stroke has assisted with projects, reviewed projects, managed projects and owned projects - never is anything too big or too small for the company to add value and improve on the project.

    William Donahoo Donahoo & Associates
  • I could trust Bold Stroke to manage the whole process. Bold Stroke interacted with our team and all the work got done, at every level, with no additional management bandwidth. Working with Bold Stroke was both fruitful and delightful.

    Chief Executive Officer Previo, Inc.
  • Bold Stroke assisted us in strategic planning and marketing tactics. Bold Stroke also actively participated in product marketing for emerging products, and provided critical assistance in customer loyalty and eMarketing.

    Sr. Director Worldwide Marketing Candle Corporation
  • Bold Stroke helped us at the strategic and tactical level, helping define our branding, positioning, e-marketing and lead strategies. Bold Stroke is easy to work with, expert in marketing, and focused on our objectives.

    VP Sales & Marketing 3rd Wave Solutions

Get Your Strategy In Motion Today!

Bold Stroke is ready to help you put your strategy in place and move it to completion. Act Now